The
future of DVD
Broadcasting is becoming digital. Demand for high-definition TVs is taking
off. And consumers increasingly expect greater realism and better image
quality in visual entertainment. HD DVD delivers that and more. It takes
the best features of today's DVD - the most successful AV product ever -
and adds new capabilities and greatly enhanced functionality. HD DVD is
the future, a new standard for next-generation optical systems that delivers
brilliant, high-definition performance. The way is open to an exciting new
world of entertainment, and HD DVD is ready to take us there.
The
only format approved by the DVD Forum
The DVD Forum develops and defines DVD formats. Its 230-strong membership
brings together companies from all over the world, leaders in movies and
entertainment, computing, consumer electronics and software. In November
2003, the DVD Forum selected a single technology as the next-generation,
post-DVD standard for high capacity, high definition optical discs - HD
DVD. Now, HD DVD is poised to become the primary visual medium for the age
of high-definition TV.
Designed
to meet Hollywood's highest expectations
Quality and convenience quickly made DVD the medium of choice for Hollywood,
to the point where U.S. sales of DVD outstrip movie theater revenues. HD
DVD offers more: superior image quality and extended recording times that
allow movie studios to create attractive products offering outstanding value.
HD DVD's unsurpassed copyright protection, high-yield production and low
replication costs have won high marks and broad support from Hollywood.
With HD DVD, viewers can look forward to great resolution, dynamic contrast
and vivid colors that bring the excitement and pleasure of the cinema into
the home. |
